Outline
Returning once again in Summer 2010, Rooftop Cinema continues with their annual tradition of rebranding under the guise of a leading art director. This year Craig Redman of Rinzen took the reins and presented an impressive print campaign, complete with a primary colour palette and bold ALL CAPS TYPOGRAPHY. It also featured a cast of iconic filmic caricatures relaxing on Rooftop’s signature patterned deck chairs. The challenge for our website adaptation was to preserve the style of the print designs, while enhancing them wherever possible.
- Year
- 2010
- Client
- Rooftop Cinema
- Partners
Craig Redman — Print design
- URL
- 2010.rooftopcinema.com.au/